Adventure Retreat Leader is a resource for Coaches, Speakers, Authors and Writers, Educators, Practitioners, and all Heart- and Nature-Based Entrepreneurs and Professionals. We offer teleclasses, audios, guidebooks and coaching; all designed to help you lead Outings, Adventures and Retreats in nature as a profitable part of your business.

Adventure Retreat Leader successfully motivates and trains you in the art of adventure retreat leading.

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Wednesday, July 13, 2011

A Compelling Name

What is the name of your Adventure and Retreat Business? Does it inspire you and others? It better! Much of your marketing work is done when you decide on your name.

Patt gets an immediate response to Boomer Chick Adventures. Her potential customers know immediately whether they are in or not. It does not take long to determine if you are a Boomer Chick in both demographics and spirit.

My name, Portage Wilderness Adventures, comes from my love of canoeing and the portage from one lake to the next. It's a metaphor for the transitions I take my clients through while on Adventure with me. Most folks who would enjoy my offerings "get it" immediately. Those that want an explanation need not apply.
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